What is the Windchimes advantage?
Windchimes, with its experience in the social media space, will help you build your brand in the correct manner!
- Co-create talk points with you about your brands
- Identify the influencers who specialize in the field and engage with them to talk about the brand
- Reach out to the relevant users and influencers present in all these platforms
- Build conversations on brand’s behalf by creating interesting and rich content
- Create tools that help in engagement with users and educate them about the brand
Windchimes adopts a Five-stage model for carrying out Social Media Marketing
Stage 1: Collecting company-related information
We assimilate the background information of the company along with its marketing objectives. This is further coupled with understanding of the product or service and the competitors operating in that space
Stage 2: Understanding Social Media space Research is undertaken to understand what users are talking online about the category and brand online. Further, the most relevant social media platforms are shortlisted for that brand based on the client brief
Stage 3: Conceptualizing and Executing of SMM strategy Based on the first 2 stages, a detailed social media marketing strategy is drawn up and shared with the client. The various elements of the plan are discussed along with the phased timeline.
Stage 4: Monitoring Reports of Brands Reports are sent out to brands at fixed intervals that track the brand mentions and work carried out for the brand
Stage 5: Feedback and Re-planning It is important to gauge effectiveness of the campaign at regular intervals. With the feedback received, we either continue with the on-going plan or tweak it to better results.
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