It's not what you are thinking. Our blog recently earned the official badge of achievement as Successful and Outstanding Blogger(SOB). The badge is awarded to bloggers who "take the conversations to their readers, contribute great ideas, challenge us, make us better and make our businesses stronger". Yes! Read more about it here.

We like to think that we know a little about social media. And our belief was reaffirmed when Sally Hooton, Editor of DMI Magazine asked us if we would like to write an article on social media for the world's only global business magazine for direct and interactive marketers. The article reflects our thoughts on the relevance of social media India and gives a glimpse into the research conducted by us on social media.